THE SIGNAL
KIDS OF IRAN
are not necessarily Iranian.
They are anyone who sees it—
and knows to keep one eye open.
WE WEAR IT
TO SAY WHAT YOU
CAN’T SAY
WITHOUT SAYING IT.
UNDERSTOOD BY THE RIGHT PEOPLE.
WE’VE SEEN THIS BEFORE.
Will they tell us
what we can and can’t
wear?
KIDS OF IRAN
Built by everyday Iranians.
No institution. No permission.
Made by people who know what it costs to speak freely.
This is not only their reality.
It is yours now.
12,000
people investigated or arrested for words
in London each year.
FROM IRAN
An invitation to the West:
KEEP YOUR FREEDOM.
NOT FASHION.
A SIGNAL.
Made for public use.
SPEAK WITHOUT SPEAKING
CARRY THE SIGNAL.
The back gets attention.
The front makes them think twice.